Featured Campaign

Toyota Sustainability Drive

Client Toyota
Type Web Promotion · Interactive Ads · Web Game
Duration 기간 비공개
Role 기획 · 디자인 · 개발 · 운영 지원
Contribution Full delivery
Tech Interactive Web · Quiz · Web Game · Lead Capture · Analytics
Focus EV 환경 개선 인식 확산
Campaign Sustainability Lead
3 콘텐츠 모듈
1 웹 프로모션
1 리드 파이프라인

Challenge

Challenge

토요타 환경 보호 캠페인

Solution

Solution

Output

Output

Key Feature: Toyota 2050 Challenge Quiz

  • 2050 environmental challenge quiz game
  • Mission-based answers + score tracking
  • Engagement funnel + lead capture
Toyota 2050 challenge still 1 Toyota 2050 challenge still 2 Toyota 2050 challenge still 3 Toyota 2050 challenge still 4 Toyota 2050 challenge still 5 Toyota 2050 challenge still 6

Web Content Demo

  • 캠페인 웹 콘텐츠 시연 영상
  • 1s · 2.5s · 4s · 8s · 10s · 12.5s 캡처
Toyota campaign still 1s Toyota campaign still 2.5s Toyota campaign still 4s Toyota campaign still 8s Toyota campaign still 10s Toyota campaign still 12.5s

Related Case: BMW Future Foundation

  • BMW Future Foundation sustainability campaign
  • Interactive participation content + data capture
  • Web promo + onsite activation
BMW Future Foundation still 1 BMW Future Foundation still 2 BMW Future Foundation still 3 BMW Future Foundation still 4 BMW Future Foundation still 5 BMW Future Foundation still 6

Related Campaign: Korea Forest Service

  • Eco running game: avoid carbon emission triggers
  • Collect sustainable timber points
  • Green campaign engagement + awareness
Korea Forest Service still 1 Korea Forest Service still 2 Korea Forest Service still 3 Korea Forest Service still 4 Korea Forest Service still 5 Korea Forest Service still 6

Campaign Hub

  • 캠페인 소개 · 참여 유도
  • 모바일/데스크톱 대응
  • 브랜드 메시지 통합

Interactive Game & Quiz

  • 참여형 웹 게임
  • 퀴즈 기반 리드 확보
  • 피드백 루프 설계

Lead & Analytics

  • 리드 수집 폼
  • 참여 데이터 분석
  • 캠페인 성과 리포트

Result

Result